[ Custom Squarespace website design ]
Stunning on the surface
Strategic beneath
For founders and brands who deliver a premium experience, and need a website to match.
Don’t let your website drop the ball when you’re investing so much into your expertise, clients, content creation etc.
Hand off to an expert designer who gets your vibe and knows how to balance style with strategy (so your website looks ‘wow-worthy’ and converts clients too).
[ Industry-leading energy ]
You want a website that looks like you’ve got your sh*t together, and actually gets you booked.
We’re over the DIY-piecing-together-templates-and-AI-crap stage, and you’re ready to invest in looking like the pro you are, with a website that makes you the go-to, obvious choice in your industry.
WHAT YOU DON’T WANT…
✗ ‘Meh’ templated design that feels soulless
✗ Piecing together tech jargon & too many decisions
✗ A designer that ghosts you with no support
✗ No plan for traffic, trust or actually converting clients
✗ Sending your website link with a wince & a million caveats
WHat you get when we work together…
✓ A stunning, custom website that fully reflects your brand
✓ An experienced designer you can confidently hand over to
✓ Guidance all the way from customer insights to content
✓ Become an ‘easy yes’ for premium clients
✓ Attract more opportunities as a ‘go-to’ in your industry
Your website should match the five star experience you deliver ✨
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“A first class product & so easy to work with.”
“Congratulations Rosanna on delivering a first class product and for just being so easy to work with. What’s been the biggest surprise is how easy you made it all for me, the whole process from start to finish was pretty seamless right down to launch day. I am very grateful.”
— Elaine Halligan, Villa Owner
[ the transformation ]
Build trust & demand with a stunning, strategy-led website
[ MY APPROACH ]
Here’s what 11+ years and 170+ projects under my belt means for you:
I dive deep into your whole customer journey & experience
My design is based on thorough research of your positioning and dream clients; understanding what makes them hesitate vs say ‘yes’, and proactively making suggestions for improvements.SEO, AIO and accessibility are not just an afterthought
Keyword research, page structure, meta descriptions, image optimisation, redirects, mobile optimisation come as a standard in my service, with careful consideration for accessibility too.A structured process that supports you every step
After this many projects I work fast, and I’ve refined my process to be as streamlined and supportive for you as possible in every step from writing your content to updating your new website.
Premium design that actually works to converts clients too ✨
[ The packages ]
Which will you choose?
website design
The Website Package
Perfect for if you already have your branding sorted or don’t need the full works, we’ll design you a strategy-led Squarespace site that positions you as the go-to!
Typical timeline: ~3 weeks
Starting from £3,500
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Your Strategy ‘Deep Dive’: A blueprint document mapping out our goals & direction (delivered before project kick-off to ensure we’re on the same page before designing!)
Creative direction (with moodboard, colour & font suggestions & simple typographic logo - if needed!)
Custom, mobile-responsive Squarespace website design (number of pages and functionality depends on the project; I create a custom proposal for each client)
Strategy-led structure for SEO, AIO, accessibility and conversions
FREE hosting during development (up to 6 months) and 20% off your first year of Squarespace hosting
In-depth, tailored support and video trainings (see below)
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My process is designed to support you every step of the way and includes:
Initial discovery call to gather all the details about your project
Client Portal & step-by-step guides on what & how to prep for the project
My ‘Content Planning Workbook’ to help you write your website copy (I can also recommend talented copywriters to help with this if you need!)
Squarespace Launch Guides and recommendations for once the website is complete
Personalised video tutorials so you’ll have everything you need to easily keep your new website up to date yourself
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We’ll discuss all this during our discovery call, and I can help make recommendations for what you need, but some extra add-ons you might want to consider include:
Professional copywriting (work with one of my copywriter partners to nail your website messaging)
Ecommerce (so you can sell physical or digital products directly from your website)
Email marketing (as a Flodesk expert I can help you get set up with the tech stuff AND the strategy for this)
Online booking/scheduling system (a system that manages and takes appointment bookings for you)
brand + website design
The Studio Package
Perfect for if you’re looking for a full transformation including logo, brand & website design. We’ll work with my brand design partner to get your visuals created before I design the site.
Typical timeline: ~6 weeks
Starting from £5,300
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Your Strategy ‘Deep Dive’: A blueprint document mapping out our goals and visual direction (delivered before project kick-off to ensure we’re on the same page before designing!)
Brand design with my branding partner. (This includes moodboarding, colour palette & typography selection, logo concepts and brand guidelines, and other brand collateral such as patterns or templates can be added on as well if needed!)
Custom, mobile-responsive Squarespace website design (number of pages and functionality depends on the project; I create a custom proposal for each client)
Strategy-led structure for SEO, AIO, accessibility and conversions
FREE hosting during development (up to 6 months) and 20% off your first year of Squarespace hosting
In-depth, tailored support and video trainings (see below)
-
My process is designed to support you every step of the way and includes:
Initial discovery call to gather all the details about your project
Client Portal & step-by-step guides on what & how to prep for the project
My ‘Content Planning Workbook’ to help you write your website copy (I can also recommend talented copywriters to help with this if you need!)
Squarespace Launch Guides and recommendations for once the website is complete
Personalised video tutorials so you’ll have everything you need to easily keep your new website up to date yourself
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We’ll discuss all this during our discovery call, and I can help make recommendations for what you need, but some extra add-ons you might want to consider include:
Professional copywriting (work with one of my copywriter partners to nail your website messaging)
Ecommerce (so you can sell physical or digital products directly from your website)
Email marketing (as a Flodesk expert I can help you get set up with the tech stuff AND the strategy for this)
Online booking/scheduling system (a system that manages and takes appointment bookings for you)
Frequently Asked Questions
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Squarespace is a website building platform and hosting company. You may have also heard of other platforms (WordPress, Wix, Showit, Framer etc), but my preference for designing sites is Squarespace, mainly for how user-friendly it is, but also for SEO and accessibility reasons.
I have more information about why Squarespace is great, as well as a full comparison of different platforms over on my ‘Why Squarespace’ page.
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I only work with Squarespace and have been for over 11 years now, so I know it like the back of my hand! My clients absolutely love how easy it is to use.
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As with any website host, you have to pay a monthly or annual hosting fee.
You can find Squarespace's pricing on their website, but most of my clients require either the Business Plan, or the Basic Commerce Plan. If you work with me, you can get 20% off your first year too!
(Note: This cost, along with the cost of your domain, is separate to my website design fee.)
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Once we have set a date to get started on your project, and have been through our contract, you will receive an invoice for your 50% deposit. Then, when the project is complete you will receive an invoice for the remaining 50%. This will all be written out in our contract.
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There is no VAT to pay on my website design services.
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At the end of every project, I supply my clients with a Squarespace guide, resources and video tutorials to empower them to manage and make edits to the website themselves.
Squarespace itself also has award-winning 24/7 technical support and an extensive ‘Knowledge Base’ resource of information. However, for quick questions I am always an email away!
If you need further edits after our project or any website updates, I can do piece-work at my hourly rate.
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I know you’re busy, so I keep my process simple, and my 11 years’ experience & knowledge means I can support, guide and take the reins as much as you need.
I’ll never overwhelm you with tech jargon, huge to do lists, or decision fatigue - I’m here to make your life as easy as possible, while designing something you love.
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At the moment I require between 4 - 8 weeks notice to book a project, but don't be afraid to get in touch anyway in case I have a space sooner!
Usually it can be useful for you to have this time to gather the things you need to get started on the project too.
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Yes! In fact, around half of my clients are US-based (I'm in the UK), and I have worked with people in New Zealand and United Arab Emirates before too.
For payment for non-EU clients, rather than send you an invoice for a bank transfer, I will set up a payment link for you to be able to pay by credit/debit card.
The amount you pay will be in GBP £. and your bank will automatically convert this into your own currency using its own exchange rate. You can get a rough idea of currency exchange rates using this converter!
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My process is specifically designed to be easy and stress free for you; I will talk you through each stage clearly and let you know exactly how to prepare. At the end, I will be providing you with a guide and video tutorials showing you exactly how to make any edits you need.
The beauty of Squarespace is that it is a totally ‘managed’ platform (unlike WordPress). This means that all updates, maintenance, security and tech stuff is taken care for you so you don’t even need to think about it.
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Once we have scheduled our project, I will guide you through exactly what I need from you and how to prepare, and we work together closely on your marketing and website strategy too.
Working with a copywriter, brand designer and/or photographer? You can provide them access to your Client Portal, or upload their files yourself.
If you’re not working with a copywriter and are DIY-ing the text for your website, you’ll receive my ‘Content Planning Guide’ with tips for how to write this!
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If you opt for the Website Package and you don’t already have your branding sorted, I include creative direction as part of the process, where I make recommendations for the visual style with a moodboard, colour palette and font suggestions, plus supply a simple typographic logo if needed.
If you opt for the Studio Package we will work with my brand design partner on a full brand design transformation. This typically includes moodboard, colour palette & typography selection, primary & secondary/submark logo concepts, brand patterns, and brand guidelines. But could also include custom illustrations, brand collateral design, social media template design etc too if you need more!
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Branding/logo design is not included in my ‘Website Package’, but can be included if you choose the ‘Studio Package’. The below are other extra costs to consider:
Copywriting or copyediting
(I can recommend other wonderful creatives to help with this though! Copy and images must be supplied before we start.)Privacy, Cookies or Terms legal policies
(you must supply your own, or I can recommend templates or generators that you can purchase if you don’t have these in place)Squarespace hosting, domain, email fees, or other software costs such as online booking systems
(these are an additional subscription cost)
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Absolutely! My ‘investment’ prices above are really for demonstration to give people a fairly good idea of what price they can expect for a typical project.
However, after we have our discovery call I will put together a custom proposal and quote for you based on exactly what you need :)
⭑⭑⭑⭑⭑
“I’m getting so much love on it, my phone’s blown up!”
“I showed up with zero vision, just a gut feeling that I wanted my website to feel more me and speak directly to hospitality and tourism brands. After a strategy/branding session and some chaotic brain dumps, Anna went away, worked her magic, and created a design that feels so right.”
— Frankie Thomas, Photographer
[ LET’S BOOK YOUR PROJECT ]
Ready to build a website that gets you booked?
→ Step 1: Enquiry
Submit your enquiry form here providing as much detail as you can to help me get an idea of how I can help.
→ Step 2: Discovery
I’ll respond to organise a call to chat through your project and goals in detail.
→ Step 3: Custom Proposal
After our call I’ll create a custom proposal with a quote and timeline for you based on everything we’ve discussed.